The Video Content Marketing Formula

When you’re trying to produce revenue streams for your online business, this video content marketing formula will work wonders. There are six steps to integrating video into every step of your marketing funnel. This first step is building a following through video. Second, you’ll need to build your email list by offering some kind of “freebie” like a free training or event.

Step Three is to nurture and engage your audience with more video content. The goal here is to turn them into loyal fans. Then Step Four is to turn your viewers into customers, Step Five is to use video to provide customer service, and Step Six is to reinforce the customer relationship by offering them additional video content. This sends them back into the top of the funnel, continuously engaging them with your video content.